Zero Offers Three Day Evaluation For Law Enforcement Agencies

SANTA CRUZ, Calif. (April 1, 2014) – Zero Motorcycles, the global leader in the electric motorcycle industry, today announced a new program to support law enforcement agencies. In response to growing interest and demand from police departments, Zero is offering 100%… Continue Reading


When Licensing Deals Don’t Make Sense

HD hot road

Successful brands often seek out ways to expand their profits by licensing their name to be used on other unrelated products.  Motorcycle companies are no different.   So it’s no surprise that a company that’s been around as long as… Continue Reading


You’ll Need To Win The Lotto To Afford This Custom Bike

Lauge Jensen, the Denmark-based maker of customized motorcycles, recently sold what is believed to be the most expensive bike (of current production) ever. “Goldfinger” recently sold to an unnamed buyer for $850,000.  The bike is gold plated, and covered with… Continue Reading


AMSOIL Joins Lawbike.Com Best of The Beach Bike Show As Sponsor

Amsoil will give away free product to each person who enters the Lawbike.com Best of the Beach Bike Show. (actual product may differ from shown) March 10, 2014 Panama City Beach:  USRiderNews announced  that Amsoil will co-sponsor the Lawbike.com Best… Continue Reading


Tennessee Dealership Facing Stiff Opposition from Residents


Harley-Davidson of Cool Springs wants to invest several million dollarsto build a new store in a new location but the local homeowners association is fighting the plan tooth and nail. In this report by WZTV in Nashville, the owners of… Continue Reading


Why You Shouldn’t Allow Anyone To Test Drive Your Bike

There’s a bike thief on the loose who is using Craigslist to steal motorcycles from unsuspecting sellers and police are warning the suspect is armed and has shot at least one victim in the leg.   Police now have a… Continue Reading


St Louis Chopper Builder Donate Custom Bike & 2.5 Million to College


Gary Savill and Barbara Stampfli-Savill, residents of St. Louis, and owners and operators of Silver Wraith Choppers, LLC in St. Louis  have donated a custom-built motorcycle to the University of Missouri College of Veterinary Medicine to be raffled as a part of the college’s… Continue Reading


Indian Ink; Wearing the Brand

Lonnie has the tat before he has the bike

In honor of Tat Tuesday, (also known as Fat Tuesday) we wanted to bring you this story of a unique tattoo. Lonnie Hannah has been riding Harley-Davidson’s for a long time and he’s been a loyal customer. But, his connection… Continue Reading


Lotus Enters Luxury Motorcycle Market


It’s not a bike you’re likely to see parked on Main Street in Daytona during Bike Week.  Nor are you likely to see it pull up at your local bike night. The C-01 from Lotus, designed by Daniel Stern (who… Continue Reading


You Won’t Believe Which Brand Received The Worst “Reliability” Rating


Consumer Reports surveyed 4680 subscribers who are motorcycle owners about the reliability of their motorcycles.  Out of those who responded to the survey, BMW touring and dual sport owners reported more problems with their motorcycles than owners of other brands.… Continue Reading